Home' Commercial : Commercial Designs 2012 Contents WA’s Best Commercial Building & Design 2012 195
ware of the client’s concern about
working to a budget without
compromising on quality, West
Coast Shopfitting set to work on
this truly unique health food store.
Rather than taking on the typical white,
medical look that is seen in many health food
stores, Natural Choice is divided into two areas
that have very distinct appearances.
One half has a raw, industrial feel with a
wall of bodybuilding products, while the other
half of the store has a natural, ‘green’ feel where
customers walk under a canopy of grass to see
a band of messages about health, wellbeing and
It was important to ensure all stock would
fit and be displayed clearly, and that the overall
look and feel would reflect what Natural Choice
is all about.
West Coast Shopfitting, with the help of
Urbani Leyton Design, created a place that entices
customers and makes them feel healthy, active
and environmentally aware.
Natural Choice | West Coast Shopfitting RETAIL
BUILDER | West Coast Shopfitting
(designed by Urbani Leyton Design).
BRIEF | To create a unique health food store
unlike any other and that is divided into t wo areas.
BUDGET | Under $150,000 .
BUILD TIME | Four weeks.
FEATURES | Artificial grass adhered to the ceiling,
a galvanized metal feature to the back wall, use of
a strand board at the sales counter and customised
product display crates.
LOCATION | Waterford Plaza Shopping
Grass on the ceiling adds to
the ‘green’ vibe of the store.
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